Entries by Olivia Trott

CPaaS 101: Communications Platform as a Service

In a world filled with people scrolling, swiping, texting, calling, and downloading on the go, communication tools have become really important for companies to understand and manage consumer expectations.  The increasingly dynamic nature of consumer behaviour requires more efficient ways for companies to establish and handle communications. This is where CPaaS comes into the picture. […]

Your Managers aren’t the Only Ones That Can Give You Real-Time Feedback. Here’s How Your Contact Centre Solution Can Do It Better

Managers are the eyes and ears of a business. They are responsible not just for their team, but for moving the business ahead.  With their tight schedules, managers are unable to give real-time feedback constantly to their employees. But, feedback is crucial to improve the workings of a team. So, when managers are too busy, […]

Inbound or Outbound? Heard about Hybrid Models?

Maintaining constant communication with your customer base has always been the foundation stone of any successful business.  Over the years, the mode of communication has changed as companies adapted to the evolving world of digital communication. We have shifted from the traditional and analogue methods of cold calling to more advanced solutions like chatbots and […]

Country In The Cloud: Here’s How You Run An Entire Government Using Cloud Communication

Cloud communications have significantly disrupted the traditional ways of transmitting, collecting and processing data.  They are now ushering in a seamless and quicker method of disseminating both public and private messages. Private sectors have already begun to adopt these services en masse.  Could your local or national government be next?  The government sector, seeing the […]

Private Cloud vs Public Cloud: Which Is Better For Your Business

Cloud-based services have empowered businesses to accelerate their growth. From being able to set up state-of-the-art remote ecosystems to enhancing productivity through real-time tracking, the cloud can do it all.  However, the complete benefits of cloud communications are utilised with unified communication solutions or UCaaS.  As businesses work hard to achieve efficiency through a vertical […]

Myths Debunked: Number Porting

A strong customer base is built through a robust and reliable telephonic system. These systems improve visibility and ensure quick support to customers. So, what happens if a thriving business needs to switch providers? This is where number porting comes into the picture. In this article, we discuss some of the common myths surrounding the […]

International Phone Etiquette: Dos and Don’ts

They say first impressions are last impressions. This definitely stands true for long-distance connections that you won’t be meeting very often (or at all) but only converse with via calls.  How you communicate during the first call with a client or an important stakeholder will set the tone for the rest of your conversation.    So, […]

Benefits of UCaaS in Healthcare Sector

Unified Communications as a Service, refers to a suite of applications that brings together the entire communication network of an entity or organisation onto a single platform–– ‘unifying’ them in the process.  Also known as UCaaS, these solutions enable communications via IP. They’re complemented by a host of systems and tools such as a hosted […]

Future CX: The Rise of Predictive Analytics

The current marketplace scenario is highly competitive. It isn’t surprising then that businesses are leaving no stone unturned to prove their worth and stand out in the crowd.  Amongst the several other factors that define a competitive and reliable brand, delivering contextual customer experiences is now considered one of the most important factors. You should […]

Dynamics of Video Conferencing: Past and Future

Reports suggest that the video conferencing market size was valued at USD 3.85 billion in 2019 and will reach a CAGR of 9.9% from 2020 to 2027. Makes sense, right? Covid-19 has brought about several drastic changes in the way businesses operate. Previously meetings, never-ending discussions about deals, and final closures consumed a considerable amount […]