{"id":2896,"date":"2020-09-14T11:20:16","date_gmt":"2020-09-14T11:20:16","guid":{"rendered":"https:\/\/www.acefone.com\/blog\/?p=2896"},"modified":"2026-04-02T11:49:37","modified_gmt":"2026-04-02T11:49:37","slug":"customer-service-statistics-never-ignore","status":"publish","type":"post","link":"https:\/\/www.acefone.com\/blog\/customer-service-statistics-never-ignore\/","title":{"rendered":"15 Customer Service Stats You Just Can\u2019t Ignore [Infographic]"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Ever wondered why most people visit their favourite coffee place again and again? Why is it that some brands are able to retain most of their customers? And, more so, how can one ensure the same customer sticks with them in the long run?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The answer lies in the degree of customer service brands offer to their clients.\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2937 size-full\" title=\"Customer Service Stats Infographic\" src=\"https:\/\/www.acefone.com\/blog\/wp-content\/uploads\/2020\/09\/customer-service-stats-infographic.jpg\" alt=\"Customer Service Stats Infographic\" width=\"675\" height=\"3299\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Let&#8217;s go through some revelatory customer service statistics that will make you realise the importance of excellent customer service and why you should extend it!<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Keep Customers Happy: These Numbers Will Show You The Way<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">1. A customer is four times more likely to buy from your competitor if they face service-related problems rather than price or product-related issues. &#8211; <\/span><a href=\"https:\/\/www.bain.com\/insights\/topics\/loyalty\" target=\"blank\" rel=\"nofollow noopener noreferrer\"><span style=\"font-weight: 400;\">Bain &amp; Company<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">2. 68% of customers leave brands because they feel that they haven\u2019t been treated well by them. &#8211;\u00a0<\/span><a href=\"https:\/\/www.sba.gov\/\" target=\"blank\" rel=\"nofollow noopener noreferrer\"><span style=\"font-weight: 400;\">U.S. Small Business Administration<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">3. 64% of customers cited shared values as the primary reason for a strong brand relationship. &#8211;\u00a0<\/span><a href=\"https:\/\/hbr.org\/2012\/05\/three-myths-about-customer-eng\" target=\"blank\" rel=\"nofollow noopener noreferrer\"><span style=\"font-weight: 400;\">Harvard Business Review<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">4. It costs five times as much to attract a new customer than to keep an existing one. &#8211;\u00a0<\/span><a href=\"https:\/\/www.seohosting.com\/blog\/brand-building\/7-simple-rules-for-keeping-your-customers-happy\/\" target=\"blank\" rel=\"nofollow noopener noreferrer\"><span style=\"font-weight: 400;\">seohosting.com<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">5. 88% of customers trust recommendations from friends and family over any other form of marketing. &#8211;<a href=\"https:\/\/khrisdigital.com\/word-of-mouth-marketing-statistics\/\" target=\"_blank\" rel=\"noopener\">KhrisDigital<\/a><\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Impact of Positive Customer Experience on Your Customers<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">1. Customers are likely to spend 140% more on a brand after a positive experience with a business than customers who report a negative experience. &#8211;\u00a0<\/span><a href=\"https:\/\/www2.deloitte.com\/content\/dam\/Deloitte\/us\/Documents\/process-and-operations\/us-cons-the-true-value-of-customer-experiences.pdf\" target=\"blank\" rel=\"nofollow noopener noreferrer\"><span style=\"font-weight: 400;\">Deloitte<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">2. Businesses that establish an emotional connection with customers out shadow the sales growth of their competitors by 85%. &#8211; <\/span><a href=\"https:\/\/news.gallup.com\/businessjournal\/127520\/retail-new-normal.aspx\" target=\"blank\" rel=\"nofollow noopener noreferrer\"><span style=\"font-weight: 400;\">news.gallup.com<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">3. 59% of customers feel that companies should provide cutting-edge digital experiences to feel their business. &#8211;\u00a0<\/span><a href=\"https:\/\/www.salesforce.com\/blog\/2013\/08\/customer-service-stats.html\" target=\"&#039;blank&quot;\" rel=\"nofollow noopener noreferrer\"><span style=\"font-weight: 400;\">salesforce.com<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">4. Companies that earn $1 billion a year will see an average gain of $700 million within three years of investing in customer experience. &#8211;\u00a0<\/span><a href=\"https:\/\/www2.deloitte.com\/content\/dam\/Deloitte\/us\/Documents\/process-and-operations\/us-cons-the-true-value-of-customer-experiences.pdf\" target=\"blank\" rel=\"nofollow noopener noreferrer\"><span style=\"font-weight: 400;\">Deloitte<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">5. 80% of customers say they are more likely to do business with a company if it offers personalised experiences. &#8211;\u00a0<\/span><a href=\"https:\/\/us.epsilon.com\/pressroom\/new-epsilon-research-indicates-80-of-consumers-are-more-likely-to-make-a-purchase-when-brands-offer-personalized-experiences\" target=\"blank\" rel=\"nofollow noopener noreferrer\"><span style=\"font-weight: 400;\">eplison.com<\/span><\/a><\/p>\n<h2><span style=\"font-weight: 400;\">Role of Customer Service Channels<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">1. 66% of consumers have used at least three different communication channels to contact customer service. &#8211; <\/span><a href=\"http:\/\/info.microsoft.com\/rs\/157-GQE-382\/images\/EN-CNTNT-Report-DynService-2017-global-state-customer-service-en-au.pdf\" target=\"blank\" rel=\"nofollow noopener noreferrer\"><span style=\"font-weight: 400;\">Microsoft<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">2. 33% of customers have contacted a company using Facebook and similar social channels. &#8211;\u00a0<\/span><a href=\"https:\/\/lmistatic.blob.core.windows.net\/document-library\/boldchat\/pdf\/en\/forrester-2018-customer-service-trends.pdf\" target=\"blank\" rel=\"nofollow noopener noreferrer\"><span style=\"font-weight: 400;\">Forrester<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">3. 66% of customer service teams use knowledge bases, compared to 82% of customers who use knowledge bases (e.g., online FAQs). &#8211;\u00a0<\/span><a href=\"https:\/\/www.salesforce.com\/blog\/2013\/08\/customer-service-stats.html\" target=\"blank\" rel=\"nofollow noopener noreferrer\"><span style=\"font-weight: 400;\">salesforce.com<\/span><\/a><\/p>\n<h2><span style=\"font-weight: 400;\">What is The Cost of Bad Customer Service?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">1. After facing one negative experience, 51% of customers will never do business with that company again.<\/span><b>\u00a0 &#8211;<\/b> <a href=\"https:\/\/www.helpscout.com\/75-customer-service-facts-quotes-statistics\/\" target=\"blank\" rel=\"nofollow noopener noreferrer\"><span style=\"font-weight: 400;\">helpscout.com<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">2. 74% of people are likely to switch brands if they find your purchasing process too complicated. &#8211; <a href=\"https:\/\/www.instantsearchplus.com\/74-consumers-say-will-switch-brands-purchase-difficult-heres-make-easy\/\" target=\"blank\" rel=\"nofollow noopener noreferrer\">instantsearchplus.com<\/a><\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ever wondered why most people visit their favourite coffee place again and again? Why is it that some brands are able to retain most of their customers? And, more so, how can one ensure the same customer sticks with them in the long run? The answer lies in the degree of customer service brands offer [&hellip;]<\/p>\n","protected":false},"author":39,"featured_media":26291,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[127],"tags":[],"class_list":{"0":"post-2896","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-infographics"},"_links":{"self":[{"href":"https:\/\/www.acefone.com\/blog\/wp-json\/wp\/v2\/posts\/2896","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.acefone.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.acefone.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.acefone.com\/blog\/wp-json\/wp\/v2\/users\/39"}],"replies":[{"embeddable":true,"href":"https:\/\/www.acefone.com\/blog\/wp-json\/wp\/v2\/comments?post=2896"}],"version-history":[{"count":5,"href":"https:\/\/www.acefone.com\/blog\/wp-json\/wp\/v2\/posts\/2896\/revisions"}],"predecessor-version":[{"id":25977,"href":"https:\/\/www.acefone.com\/blog\/wp-json\/wp\/v2\/posts\/2896\/revisions\/25977"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.acefone.com\/blog\/wp-json\/wp\/v2\/media\/26291"}],"wp:attachment":[{"href":"https:\/\/www.acefone.com\/blog\/wp-json\/wp\/v2\/media?parent=2896"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.acefone.com\/blog\/wp-json\/wp\/v2\/categories?post=2896"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.acefone.com\/blog\/wp-json\/wp\/v2\/tags?post=2896"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}